The Washington Health Benefit Exchange is reporting today that more than 320,000 visitors have reviewed their coverage options at Washington Healthplanfinder since the start of open enrollment on Nov. 1.

This traffic over the first week represents a 24 percent increase in visitation to the state’s health insurance marketplace over the same period last year.

“We are very pleased to see this level of interest so early in open enrollment,” said Pam MacEwan, CEO of the Washington Health Benefit Exchange. “As with every new plan year, people need to review their health insurance options, and Washington Healthplanfinder is the most trusted place for Washingtonians to shop for and compare available plans. Many of our customers will qualify for tax credits that can lower the cost of coverage.”

Other statistics appear to support the Exchange’s report of consumer interest. Calls to the Exchange’s customer support center and new applications submitted have both increased since the same period last year, and downloads of the WAPlanfinder mobile app have reached 3,600.

More tax credits may also be available to eligible customers due to the increasing price of plans on Healthplanfinder.

“Most customers have a unique opportunity to receive additional tax credits that may cause their 2018 premium costs to be less expensive,” added MacEwan. “We urge all customers to use Washington Healthplanfinder to determine their tax credit eligibility, and to leverage those tax credits to find plans that are the best fit for themselves and their family.”