Beginning July 1, the Seattle/Tacoma area will host more than 3,500 Special Olympics athletes from all 50 states and the District of Columbia. In addition to the athletes themselves, more than 1,000 coaches, 10,000 family members, and an estimated 50,000 spectators also will stream into the local area for the week-long event.
The Special Olympics 2018 USA Games is one of the most significant sporting events to come to the region since the 1990 Goodwill games in Seattle and the 2015 U.S. Open at Chambers Bay. To generate added excitement for the upcoming games, Special Olympics Washington and Comcast have announced the launch of a public service announcement campaign that aims to raise awareness for the event.
The four PSA spots are part of a more than $1.7 million cash and in-kind contribution by Comcast as a corporate sponsor of the games and a long-time supporter of Special Olympics.
“Comcast has a longstanding commitment to diversity and inclusion, and been a proud partner with the Special Olympics for almost a decade,” Amy Lynch, Comcast regional vice president said in a statement. “We embrace all forms of diversity including abilities, and the Special Olympics changes the lives of those involved by providing year-round support to children and adults with intellectual disabilities. We are honored to sponsor the 2018 games, continue to partner with Team Washington, and celebrate the courage and tenacity of these local competitors.”
Each of the four PSA spots feature a Washington Special Olympics athlete who will compete in the games including: Francesca “Frannie” Ronan of Kirkland, Andrew Fowler of Gig Harbor, Aaron Evans of Green Acres, and Kael Romero of Camas.
Click here to watch the televised PSAs that will air on Comcast Cable channels and networks throughout the company’s Washington broadcast area.